Wattpad Data Analyst Analytics and BI

last updated June 2, 2026 19:11 UTC

WEBTOON Entertainment Inc.

HQ: Wattpad & WEBTOON Family of Brands

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Wattpad is a worldwide, multi-platform entertainment company with a mission to entertain and connect the world through stories. Since 2006, we’ve worked to harness the power of community and technology to unlock the full potential of storytelling on a global scale. Each month, 85 million people worldwide spend more than 23 billion minutes on Wattpad to share and discover stories they can’t find anywhere else. Our brand portfolio includes Wattpad, Wattpad WEBTOON Studios, Wattpad Books, and Wattpad Brand Partnerships. Based in Toronto, we operate globally. Join us to build the future of entertainment and storytelling—and write your next chapter with us!

We’re hiring a Data Analyst to join our expanding Data organization and actively support the Analytics and Business Intelligence team. This role focuses on encouraging and enabling data-driven decision-making across the company. The team works closely with all of Wattpad’s product and business units to create high-quality analytical reports and dashboards, manage internal metrics and KPIs, and continue improving our BI platform.

In this position, you’ll take complex business needs and translate them into clear, actionable insights. You’ll help ensure that decisions at Wattpad are grounded in data, and you’ll build an understanding of why our data behaves the way it does. Data is central to how we make decisions at Wattpad, and you’ll play a key role in supporting our continued growth and scaling.

What you’ll do:
– Deliver analytics initiatives to understand user behavior and product usage patterns
– Build data models and data transformations for use in the BI platform
– Query and analyze data from multiple sources to uncover actionable insights, and provide strategic recommendations to business partners as a thought partner
– Propose, prototype, and implement new metrics that help stakeholders better understand users and the business
– Partner with product teams to design, evaluate, and run experiments, including their analysis
– Perform deep dives into user behavior, user journeys, and product usage

What we’re looking for:
– 4+ years of experience as a data analyst, analytics engineer, or in a related role within a rigorous, data-driven environment
– Strong technical skills in SQL, including query optimization
– Proficiency in Python
– Knowledge of dimensional data modeling
– An engineering mindset with a focus on building tools and digging into technical challenges
– Solid understanding of statistical concepts such as hypothesis testing, statistical significance, and probability distributions
– Experience with data visualization and BI tools (e.g., Tableau, Periscope, Looker, etc.)
– Experience creating custom models to address business needs such as analysis, forecasting, clustering, and more
– Excellent communication skills, with the ability to synthesize, visualize, and present ideas clearly to stakeholders
– Curiosity about experimenting with new data techniques and a strong desire to learn and share knowledge

Bonus:
– Experience with dbt and Looker
– A strong interest in security and data governance

What we offer:
– Career growth through mentorship and investment in your learning to help you reach your goals
– Health benefits, including vision and dental
– RRSP contributions (Canada) and 401K contributions (USA)
– Generous vacation time and parental leave top-up
– A discount for gym memberships for you and your family
– Winter shutdown and more!

Wattpad conducts all interviews remotely using relevant third-party tools and visual platforms such as Google Hangouts and Zoom.

About Wattpad

Who are we? Entrepreneurs and doers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unlock the full potential of storytelling worldwide. What does that look like day-to-day? We’re vision-driven, build community, solve problems with passion, and love storytelling—plus we’re coffee enthusiasts (tea lovers, too), naturally curious, and culturally diverse. What are we most focused on? Our users: solving complex problems, maximizing flow, learning constantly, building the next great storytelling product, and finding the best stories ever told. We also love dogs and cats, coffee, and good snacks. How do we work? Autonomously and collaboratively, with respect—balancing work, family, and play while having fun.

Wattpad is remote-friendly and encourages candidates to apply if they are based in and authorized to work in either the US or Canada (excluding Quebec). We cannot sponsor applicants for work permits.

If you live near Toronto, Ontario, or Halifax, Nova Scotia, you may also have the chance to work from our offices—one in Downtown Toronto and another in Halifax.

Culture and Diversity

Wattpad is an equal opportunity employer. We don’t discriminate—period.

Wattpad welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates participating in any part of the selection process. We’ve taken a leadership role in building a culture and organization that truly values diversity. We’re committed to creating a global team that reflects the diversity of the Wattpad community. At Wattpad, cultural fit doesn’t mean being culturally identical—diversity of thought helps us challenge each other to think big and differently. We consider applicants without regard to age, race, color, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status, or any other protected status.

If you have any special needs or accessibility requirements, please let us know. We’ll do our best to accommodate you in line with applicable local legislation.

Don’t meet every requirement? Research shows that women and people of color are less likely to apply when they don’t meet all qualifications. With the goal of building a more diverse workplace, we encourage you to apply anyway. You may be exactly the right person—or you may be a strong match for other roles we currently have open.

Apply info ->

To apply for this job, please visit the application page

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