The Role:
We’re looking for an accomplished and well-rounded Managing Editor to oversee our written content process, ensure quality, brand alignment and lead a team of copywriters. You’ll work directly with creative leadership in a highly-collaborative and cross-functional creative team to oversee written content that brings the HiRoad brand to life across all channels, departments and products. As the Managing Editor, you’ll guide usage of the brand voice across all touchpoints, help manage a team of talented writers and collaborate with key stakeholders across the organization. You’ll bring your passion for storytelling, advertising and editorial eye to the work every day to create content that provides real value for our existing and prospective customers, and drives the business forward. Your day-to-day:
Lead, manage and inspire a team of cross-functional writers, including copywriting, UX writing, and longform writing
Work with the Director of Content and Communications and Creative Director to further establish editorial direction for the brand and maintain cohesiveness of brand voice
As head of written content, partner with growth, marketing, content, design, product and communications leadership to create written content that drives results
Ensure smooth process and on-time delivery of written content
In partnership with content marketing, work with stakeholders, including legal, insurance and the executive team on content reviews, edits and approvals
Own editing and proofreading to ensure adherence to content guidelines, while assuring all content delivers consistently on standards of language and tone
With the copy team, deliver content that delivers on the goals of channel owners and stakeholders, working closely with partners to refine and iterate toward improved copy performance
Collaborate with design, product, marketing and customer service teams on content development for brand, user and service experiences
Research what content our competitors are producing and find new ways for our brand to differentiate and stand out from industry conventions?.
Review existing copy and historical performance to develop and implement a strategy for copy optimization across channels
Develop a deep understanding of our customer segments to identify and create paid and organic content that drives interest and results
Contribute to campaign content across go-to-market channels, integrated advertising, social, web and product
Build strong working relationships with all cross-functional partners
Manage editorial element of projects throughout the production lifecycle, prioritize and manage workload as changes arise
About you:
3+ years of experience in editorial management, content creation and strategy, ideally in a marketing environment
5+ years of managing multiple direct reports
5+ years of experience writing in a business and editorial capacity
Comfortable in a startup environment of process evolution, scaling and hyper growth
You have exceptional writing and storytelling skills
You have proven experience leading and developing a team of writers
You love to execute, as well as see the big picture and think in a strategic, conceptual way
You are passionate about copy that performs and have experience optimizing copy to perform
You are able to prioritize multiple projects without sacrificing quality.
You’re an outstanding copy editor and proofreader. You enjoy taking written work from draft form to publication. You have strong opinions about the Oxford comma — and are an AP Stylebook pro.
Bonus Points:
Experience working in a startup environment
Experience with the Insurance industry
Additional Details:
Compensation: We offer highly competitive salaries factoring in level of experience, skill-set and location. We are unable to offer equity, so we created a generous annual incentive plan for all employees.
Benefits: We provide a wide variety of health, wellness and other benefits. These include medical, dental, vision, life insurance and supplemental income plans for you and your dependents, a Headspace app subscription, monthly wellness allowance, home office setup and a 401(k) Plan with a company match.
Paid Time Off: All employees accrue four weeks of PTO in their first year of employment. New parents receive eight weeks of fully paid parental leave (plus four weeks for parents who give birth) which may be taken within one year after the birth and/or adoption of a child.
Personal and Professional Development: We’re committed to investing in and helping our people grow personally and professionally. All employees receive up to
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