Marketing Director CMO

last updated September 19, 2021 21:11 UTC

Connected Sparks

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Connected Sparks is a toy and entertainment brand, changing the way that stories are told and experienced. Besides amazing products, we have some fanatastic strategic partners including Penguin Books, UNICEF, Columbia University, Samsung, and TFI. Our first product, Lyka’s Adventure, launches this year in NA. Looking for: Part-time moving into full-time.

Responbilities: Report to co-founders, collaborate, find solutions, and communicate next steps

Story: see the big picture of our brand and find ways to simplify the story and messaging across various channels.

Customer focused: ability to parse our data, identify and communicate with our target, identify new targets + markets and use the right channels to reach those customers.

Build and work with our parent and child testing committee to understand areas of confusion and clarity.

Strong eye for content marketing. Ability to work with the team to create stellar content concepts that pushes the mission of the brand forward + increase reach.

Ideally a background in children’s entertainment, products, toys, apps, educational platforms, or media.

Skills:

  • Building the brand online across channels
  • Strategic creative input
  • Strong writer / copy editor
  • Ideally skills in visualization of idea (sketching, etc)
  • Strong eye for great design and innovation
  • Build and execute strategies
  • Collobration with sales team
  • Collobration with PR team during key months
  • Extremely organized with documentation of plans, strategy, assets

Can’t be afraid to fail or afraid to throw away a bad idea. You are full of ideas!

2015 will be lower fee with deferred pay in the month of March. First year is a part-time commitment. Starting position title as Marketing Director with growth potential. CMO candidate will earn equity in the company.

Flexible hours and ability to work from home. Working space currently at the NYC Media Center. Small team, with founders living in different states but frequently traveling to NYC.

Salary and compensation

$25,000 — $30,000/year

Equity

1.0 – 1.5

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