Yes, pops are evil. We know. But they pay the bills and allow us to provide useful services to people. So for the moment, they’re a necessary evil on our site.
The problem is we’re using custom (on click) code and the pops we have aren’t popping often enough. We don’t have the in-house resources to attack this problem, and we need someone who already understands the problems of trying to open pops in modern browsers.
At the moment we’re managing to open pops on about 30% of visiting sessions (both desktop and mobile). That’s a horrible number, there are sites out there doing far better than us. We think it’s pretty realistic to double that. Perhaps you can help.
Previous 30 days traffic:
Chrome: 39% Safari iOS: 29% Firefox: 10% IE 11: 8% Safari Mac: 7% Android: 3%
Previous 30 days pop success rates:
Chrome: 29% Safari iOS: 25% Firefox: 26% IE 11: 31% Safari Mac: 30% Android: 25%
So what do we need?
We need pop code that pops more often, and keep them popping as browsers evolve. That’s really it. If you have this code written already that will do what we need, great, we want it. We’ll pay you for the code and implementation as needed.
If you need to write something from scratch, you’re probably not the person we’re looking for (unless you do this all the time and write it from scratch for each site, but I mean that doesn’t sound very enjoyable).
This is not a task for someone to get their feet wet. You should have some sites you can show us where you took their pitiful pop traffic and did some impressive things to increase it. Yes, we’re going to want references from sites that do at least a million pageviews a month please. If you can’t show us hard examples of sites you’ve already done this for, you won’t be the one selected to get this contract.
We’re going to want to test your code out on our site to ensure the pop rates actually increase in the real world. And to give us (and you) a chance to tweak it to make it even better. Understandably this creates a problem of trust, since we’ll have your code and can run away with it. We’ll work something out – an escrow service perhaps – to ensure we’re both happy with the results.
What does this pay? That really depends on how much you can help us. The more users you can show a pop to during the testing period, and the more you know (resulting in less wasted time for everyone) the more it’s worth to us.
To put it more plainly: if you’re the kind of pop expert we’re looking for, you’ll already know what your code can do in terms of conversions and what it’s worth. Give us that information and we’ll move forward with discussion to award the project.
