Marketing Operations Analyst
Ideally based in London or New York, though open to other locations
At Snowplow, we are on a mission to empower people to differentiate with data. We provide both the technology and services to enable our customers to not only take control of their data, but allow them to do amazing things with that control.
As part of that effort, we’re changing the way that people do digital analytics by moving companies away from a one-size-fits-all mindset and enabling them to collect and own their data themselves.
The Opportunity
Having recently brought on our first dedicated Digital Marketing Manager, we’re now looking to expand this new and critical team. The role will comprise of 3 main parts: (i) working with our Growth Team to identify target audiences that will generate ideas for campaigns and drive awareness of Snowplow (ii) executing, tracking, analysing and testing campaigns, (iii) learning and improving, with a view to scaling our marketing function.
You will be given budget, support and guidance but the rest is up to you. The role comes with huge scope to have a material impact on the growth of Snowplow.
Prior experience in marketing would be beneficial but isn’t essential for this role, we’re more interested in finding someone who is excited by the prospect of joining a growing startup, thrives in an ambiguous environment and can come up with innovative solutions to challenges.
Things you’ll be doing:
Our technology is generic; our customers are not. We need someone to research and understand our target audience so we can tailor our marketing campaigns to fit with their goals
Our Digital Marketing Manager writes brilliant, insightful content. It will be your job to think how best we can use this content to build effective campaigns
Just having campaigns however, isn’t enough. We want to know exactly which ones work and why. Therefore tracking, analysing and improving on all live campaigns will be crucial
We understand the importance of tooling; it’s up to you to decide what works best and we will invest in the tools that you think will best support our growth ambitions
We believe that collaboration is key. You’ll be working closely with our Sales Team to measure the success of campaigns and uncover whether the right leads are being generated
We’re growing fast and need to build a function that can scale at pace; you’ll be instrumental in figuring out how we achieve this
We’d love to hear from you if:
You have a degree in an analytically rigorous field such as Economics, Engineering, Maths, Physics etc, or proven experience in a metrics-focused marketing role
You’re a doer that gets satisfaction from making things happen
You are a creative problem-solver
The opportunity of joining a newly formed team in a growing startup inspires you
You have a knack for turning content into successful (marketing) campaigns
You are a logical thinker with a passion for improving processes and figuring out how to make these scale
You love to delve deep and get under the skin of customers/businesses
You’re obsessed with metrics and tracking progress
You love combining technology with imaginative thinking
What you’ll get in return:
A competitive package based on experience, including share options
25 days of holiday a year (plus bank holidays)
Freedom to work wherever suits you best
Two fantastic company Away-Weeks in a different European city each year (next one is Milan in May 2018!)
Work alongside a supportive and talented team
Grow and develop in a fast-moving, collaborative organisation
Learn to code or improve your existing skills with our Software Development Guild
London-specific:
Convenient location in central London (Shoreditch)
Continuous supply of Pact coffee
Enjoy fun events in and around London organised by our Cultural Work Committee
