Highly analytical and creative ‘left and right brained’ marketer in a very hands on role to scale a mature product with proven traction. You will be the first full time marketing hire, and will have uncapped potential for progression including building a team, managing digital marketing & PR agencies, experiment across multiple channels to drive acquisition, new geographies and new products. This is a very all-round, hands on role for a company that’s past the danger zone of a startup having hit profitability, is expanding internationally but is still small enough for you to make a difference.
Your role will include:
• Handle new customer (buyer) acquisition across all channels: SEM, SEO, Organic, Referral, Partnerships etc • Content marketing: work with community management and PR team to generate fresh, engaging content across all media channels • Email marketing: handle all email marketing campaigns, both re-engagement of the existing community plus cold emailing • Funnel optimisation & cross promotion: on-site messaging and landing page optimization to maximize conversions • Constantly explore new channels for growth
$60,000 — $90,000/year

