Role Overview

As the Marketing Manager(Japan),you will be responsible for developing and executing end-to-end marketing strategies in the Japanese market . You will work closely with global marketing, product BD, and community teams to drive brand awareness ,user acquisition, and ecosystem growth . This role requires someone who deeply understands both Web3.0 and the Japanese market.

Key Responsibilities

1.market & Strategy: Develop and execute Japan market GTM strategies aligned with local market objectives. Analyze local market trends ,competitors , and user behavior in Web3.0 space. Identify growth opportunities in DeFi,Web3 application and DeSocial.

2. Brand & Campaign: Plan and manage integrated marketing campaigns online and offline. Localize global brand messaging for Japanese audiences. Own campaign performance tracking and ROI analysis.

3.community & Ecosystem: Build and promote the growth of the Japanese Web3.0 community(Telegram, X ,Discord ,etc.). Work with KOLs media, and partners in Japan’s crypto or Web3 https://esp.ethereum.foundation local events ,meetups , conferences, and hackathons.

4. Content & Communication: Lead Japanese content strategy across social media, blogs, PR, newsletters. Ensure high-quality Japanese & English communication. Collaborate with global team on cross-market campaigns.

Requirements

1. Must-have

1+years of Japanese marketing experience(local or international company)

Experience in Web3.0/crypto/blockchain industry

Native-level Japanese speaking and business-level English(spoken and written)

Community building and KOL cooperation

Working in international teams.

2. Strong Plus

Hands-on experience one or more of:DeFi,GameFi ,DeSocial

Familiar with Japan’s crypto regulations and market environment

HR Email: hr@manta.network

Recruiter TG: https://t.me/yvonneli504