– Perform 360-degree analysis of clients’ eCommerce platform for growth opportunities
– Develop a backlog of hypotheses to test along with data and reasoning for each
– Provide strategic direction and analysis to eScale clients in a way that speaks their language
– Build and maintain a library of standard best practices to reference in creating website audits
– Collaborate with the internal team, including Account Management, UX, Integrations, and Development to guide on the best methods to deliver value to the client
– Continually look for high-leverage activities and methods which provide the greatest return on investment for our clients.
– Present strategic recommendations, along with data, to clients.
– Provide outcome-based analysis of in-flight and completed initiatives
– 4+ years of experience in CRO, with a focus on eCommerce sales
– Experience with eCommerce growth basics, including UX, Analytics, and Checkout optimization.
– An understanding of digital advertising, including Facebook and Google Ads (this CRO Growth Strategist role does not include ads management, though close familiarity with how users reach the website is important)
– Deep familiarity with platforms including Google Optimize, VWO, Google Analytics, HotJar, and UsabilityHub (or similar).
– Full understanding of standard eCommerce KPIs
– Ability to analyze and summarize data into actionable insights
– Always remote
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