Cority is a global enterprise EHS software provider delivering leading technology that empowers the people reshaping how the world operates.

For more than 35 years, Cority has been driven by innovation, deep expertise, and a commitment to integrity—helping organizations achieve stronger operational and sustainability outcomes through a comprehensive, human-centered, and secure SaaS platform used by workers and businesses in 100 countries.

The company maintains some of the highest client satisfaction ratings in the industry and has earned numerous awards for its strong employee culture and exceptional business performance. Learn more at https://www.cority.com.

About the Role
We are seeking a Director of Field Marketing who can translate go-to-market strategy into effective marketing programs that generate new and cross-sell pipeline, accelerate sales cycles, and boost Cority’s visibility in key markets. This energetic marketing leader will collaborate closely with sales, business development, partner teams, and global marketing. We’re looking for someone who enjoys discovering creative, impactful ways to engage buyers and customers.

Key Responsibilities:
• Regional Strategy and Alignment
• Help shape regional marketing strategy with sales leadership, then turn priorities into targeted programs designed to drive new and cross-sell pipeline.
• Contribute to territory planning by providing market insights and ensuring campaigns align with priority accounts and segments.
• Demand Generation and Pipeline Growth
• Lead multi-channel initiatives (events, digital, ABM, partner marketing) to build net-new pipeline and accelerate existing opportunities.
• Combine inbound and outbound tactics for maximum market impact.
• Promote a test-and-learn mindset, experimenting with new channels, messaging, and tactics to improve results.
• Account-Based Marketing
• Collaborate with sales and BDR teams on ABM strategies for top accounts.
• Develop personalized, multi-touch campaigns that engage executives and buying groups.
• Create and execute customer cross-sell strategies to identify and drive expansion opportunities.
• Sales Enablement
• Provide sales teams with tools, messaging, and resources to convert leads into opportunities.
• Share marketing plans and results regularly to maintain alignment.
• Turn strategic marketing initiatives into actionable tactics that sales can use immediately.
• Program Execution and Optimization
• Work closely with the broader marketing team to plan and execute campaigns, ensuring deadlines, budgets, and KPIs are met.
• Use data-driven insights to analyze performance and recommend enhancements that deliver measurable impact.
• Continually test new engagement approaches and stay ahead of market and competitive trends.
• Cross-Functional Collaboration
• Coordinate with product marketing, content, and digital teams to ensure regional activities align with brand and corporate goals.
• Partner with channel teams to develop co-marketing initiatives that expand reach.

Qualifications:
• Bachelor’s degree in marketing, business, or a related field.
• 8+ years of B2B marketing experience, including field marketing or demand generation in SaaS or technology.
• Strong understanding of ABM, sales alignment, multi-channel campaigns, and customer cross-sell marketing.
• High energy with strong problem-solving skills and the ability to influence across teams.
• Hands-on experience with Salesforce, Marketo, and other engagement tools.
• Data-driven mindset with expertise in test-and-learn methods and the ability to turn results into actionable insights.
• Strategic thinker with strong execution skills, able to connect corporate goals to field-level actions.
• Highly collaborative with strong communication abilities.

What’s in It for You?
• A chance to work in a values-driven, performance-oriented, growth-focused culture
• Remote work support with a one-time home office allowance and monthly internet subsidy
• Competitive health, dental, and retirement benefits (RRSP, 401K, etc.)
• Annual fitness allowance
• Mental health resources including Calm Premium and Talkspace access
• Access to Udemy, internal training, annual learning allowance, certifications, and high-potential programs

Cority is committed to fostering a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate based on race, nationality, gender, gender identity, sexual orientation, veteran status, age, disability, or any other protected status. Applicants needing accommodation may contact hr@cority.com.