Job Description:
Overview: We are in search of a talented and proactive Digital Marketing and Blog Outreach Specialist to enhance our brand’s digital presence and forge impactful relationships with the blogging community. The ideal candidate will have a strong focus on blog outreach, possessing an existing network of blog connections and a track record of successful collaborations. This role also involves influencer outreach, affiliate marketing, content creation, and social media management, with an emphasis on effective SEO strategies.
Key Responsibilities:
- Prioritize blog outreach, building and maintaining relationships with bloggers for article collaborations and affiliate partnerships.
- Utilize an existing database of blog connections to expand our brand’s reach and visibility.
- Develop and oversee influencer outreach and affiliate marketing programs, providing incentives like free neon signs for collaborations.
- Manage and grow our social media presence on platforms such as Instagram and Pinterest, tik tok, and YouTube.
- Create engaging, SEO-optimized content for our blog and other digital channels.
- Work closely with various teams to ensure cohesive brand messaging and marketing effectiveness.
- Analyze the success of outreach initiatives and adapt strategies accordingly.
Qualifications:
- Strong experience in digital marketing, with a significant focus on blog outreach.
- Existing network and connections within the blogging community.
- Demonstrated success in influencer and affiliate marketing.
- Proficiency in social media management, particularly Instagram and Pinterest.
- Excellent skills in content creation and SEO optimization.
- Exceptional communication and relationship-building abilities.
- Capacity to handle multiple projects and work autonomously.
Application: Please send your resume and a cover letter detailing your experience in blog outreach and digital marketing, along with any notable achievements in these areas.
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