Position Overview:

Seeking a dynamic and proactive Content Marketing Specialist to enhance our marketing efforts. This role is ideal for a self-starter who thrives in a fast-paced startup environment. We are looking for someone with engaging written English, design skills, and the ability to work with developers to produce high-quality assets across any format (e.g. for social, for the site, for sales assets). The successful candidate will build, execute, report on, and learn from marketing campaigns.

Key Responsibilities:

Content Production

– Build high-quality, well-presented assets for a range of formats

– Take messages and turn them into engaging copy

– Work quickly with devs and designers to put assets live

– Produce entertaining and educational content across all of our channels including website, blog, email, case studies, social media, video, events, podcast and webinars.

Campaign Management

– Execute and manage marketing campaigns, primarily within HubSpot.

– Optimize campaign workflows and ensure timely execution.

– Repurpose and optimise content within the funnel to achieve acquisition and revenue goals.

Marketing reporting & support

– Monitor content performance and trends to ensure Respondent is part of the conversation.

– Pitch in to offer support to other marketing efforts

Skills & Qualifications

– Portfolio of high-quality work that shows a confident approach

– Excellent written and verbal English communication skills.

– Ability to take initiative and manage open-ended tasks independently.

– Highly organized, detail-oriented, and deadline-driven.

– Quickly develop an understanding of the context of your work, and understand what a good result looks like

– Proficient in, or able to quickly learn, marketing platforms

– Can give examples of how AI has changed how they work

Preferred Experience:

– Background in startups or dynamic work environments.

– Exposure to the research industry is a plus.

– Experience managing various marketing tasks while maintaining high-quality output.

Success Metrics:

– Independent execution of tasks to a high standard

– Effective collaboration to meet marketing objectives

– Growth of engagement metrics, e.g. social impressions