What the heck is Bindwise?

For businesses selling on Amazon or agencies managing those businesses who know the dark force of Amazon, Bindwise is The-Empire-Strikes-Back service that reveals instant critical business issues. Unlike other tools from the digital commerce galaxy, Bindwise reveals a unique set of issues thanks to deep integration with merchant shops that is 100% compliant with Amazon Terms of Service.

We’re a bootstrapped startup. A team consists of 3 engineers, 1 engineering intern, and a designer. Currently looking for you and an account executive.

The Role

As Bindwise’s first full-time marketing hire, you will develop and execute “hard” sides of marketing, that is, demand/B2B lead generation, channel/funnel optimization and non-paid search/SEO. In other words getting traffic and nurturing leads.

You’re encouraged to diversify your week and test new opportunities — growth generation (AAARRR funnel), positioning and messaging, partnerships, content and social marketing and other.

In the first 6-8 months in this role, expect a contest between you and our first full-time Account Executive hire. More on this during our phone conversation.

Being the first marketing hire at a startup isn’t about building a team right away — it’s single player. It’s a hard job. Think about whether you have an appetite.

As a very early member of an early-stage team of 6, you will be involved in medium-term strategy as well as highly tactical day-to-day execution. Working directly with founders, this is a rare opportunity to help an early-stage, mission-driven company grow.

Key responsibilities

• Own the growth-related metrics: sales pipeline quality and volume
• Own the marketing strategy and execution campaigns across the stages: evaluate, ideate, experiment, scale, measure, iterate
• Drive acquisition of end customers by finding creative, unconventional, and cost-efficient channels to increase customer conversion
• Deliver against quarterly business and product growth goals
• Keep a pulse on marketing performance, continue to optimize funnels and campaigns to reach growth goals
• Deliver regular updates to founders, complete with success, challenges, and asks

Minimum Qualifications

• 5 years of B2B marketing experience including
• 3 years of performance marketing experience
• Previous experience in a marketing team of 5+ people
• Previous marketing experience working in the technology industry
• Ability to speak and write in English fluently
• A desire to work remotely and overlap with GMT+2 for 2 business hours

Preferred Qualifications

• Experience in eCommerce/retail sector with knowledge of vertical insights and context
• Attention to detail, highly analytical and data-driven tech savvy
• Self-directed, proactive and solution-focused with the ability to take initiative

Benefits

• $78,000/yr = $57,600 base ($4,800/mo.) + $20,400 cash bonus (for achieving the goals)
• 20 working days of annual leave (paid time off) + plus bank holidays
• Day off on your birthday
• 5 days of sick leave (paid time off) annually
• 5 days of educational leave (paid time off) annually
• $1,000/yr educational grant
• Work from anywhere
• Flexible working hours
• 1 annual company retreat to an awesome place
• Loads of development opportunities
• The opportunity to work with smart, curious people in an engineering culture

Salary and compensation

$70,000 — $80,000/year