As Toptal’s Growth Lead for Toptal Developers, you will be responsible for leading Toptal’s Developer vertical growth strategy. You will be responsible for creating, driving, and managing high-impact growth initiatives in a variety of areas, including digital marketing, SEO, product, and more. You will work with a high-energy team of engineers, designers, copywriters, data scientists, product managers, and growth experts to envision, plan, test, scale, and optimize large-budget initiatives designed to reach companies looking to hire elite software engineers. You will work with Toptal’s Head of Growth to set Toptal’s long-term growth strategies and guide the company’s growth trajectory to new inflection points.
This is a remote position that can be done from anywhere.
Responsibilities:
Work with the Growth Team and key stakeholders across the company to set and execute the strategy and roadmap for Toptal’s long-term growth in the Developer vertical.
Provide thought leadership, strategic insight, and clear communication (written and verbal) to team members on the Developer vertical strategy.
Drive growth initiatives in a variety of areas, including SEO, SEM, Display, Social, landing page conversion optimization, etc.
Create well-reasoned growth hypotheses and conceive, execute, and manage experiments to test those hypotheses.
Become familiar with all sources of growth data and quickly pull, integrate, and analyze data as needed.
Effectively use data and analytics to evolve and inform the direction of growth initiatives with extreme detail.
Develop a detailed understanding of the target client persona and communicate it effectively across the growth team.

