Growth Lead (1st hire, 100% remote)

last updated November 10, 2025 18:55 UTC

Weflow

HQ: Germany Berlin

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Role
As the Growth Lead, you are in charge of growth marketing. You enjoy being hands-on, making decisions, getting stuff done and contributing to the company culture. You’re deeply passionate about mastering growth marketing for B2B software companies.

What you’ll get to do
  • Own Weflow’s global marketing strategy, evolving identity, messaging and positioning.
  • Develop a distinct global brand focused on company purpose and market position across all customer groups.
  • Be a key driver in setting and executing our Growth Strategy and partner closely with product, design & our founders (Henrik & Janis).
  • Deliver high-quality leads at efficient spending.
  • Produce high-quality content that drives awareness and leads.
  • Run ROI-driven marketing campaigns across key platforms such as Facebook, Google, LinkedIn, and Twitter.
  • Find scalable ways to identify, connect and collaborate with influential people in our space to help spread the word for Weflow.
  • Build up Weflow’s social channels with a quality follower-ship.
  • Implement, measure, and improve growth hacks.
  • Build a world-class growth team.
Who we’re looking for
  • Experience of at least 5-10 years in growth, ideally in early-stage B2B SaaS.
  • Previously developed a strong SaaS brand for an international audience with a substantial growing user base.
  • Have experience in driving scalable marketing strategies in a fast-paced environment.
  • Demand gen leader. You have a track record of hitting aggressive growth goals, leveraging a diverse set of channels and tactics.
  • You’re a producer. Building a demand gen engine takes a big investment in content — and you’re ready to hit the ground running with a high volume of deliverables.
  • Data-driven and technically fluent. You use data to improve decision-making and have experience and comfort with a range of marketing tools to maximize impact.
  • Customer-centric and driven by insights. You understand the customer journey, each influencer within the decision-making process, and leverage customer insights to design your campaigns.
  • You have a successful career in marketing and a passion for great storytelling, product design, and branding.
  • You have strong communication and persuasion skills, helping to create consensus for brand and communication cohesively throughout the businesses.
  • Bring entrepreneurial, analytical can-do mentality and enjoy working in a fast-paced environment.
Benefits
  • Remote-first company setup
  • Regular in-person meetups
  • Healthy work-life balance
  • Parent-friendly company culture
  • Top-of-the-line equipment
  • Experienced, distributed, and diverse team
  • Competitive package including attractive stock options
Sounds good? Impress us with the most exciting projects you worked on. We look forward to hearing from you! Contact us at the address below

Apply info ->

To find out more about this job, please visit this link

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