About us

Formed in 2014, Tendermint is a core contributor to the Cosmos network, a rapidly growing ecosystem of independent interconnected blockchains. We are a software engineering company that focuses on developing state-of-the-art frameworks for blockchain development, including the Cosmos SDK and Starport. Over $130 billion of digital assets are secured by the 250+ blockchains and applications built with our technology.

We’re passionate, self-driven industry leaders whose vision is to empower people to create a more transparent and accountable world through open, distributed, and interoperable networks. We believe that the technology we’re building will have a major positive impact on how humans connect and coordinate globally. Join our growing international team and help us build the most popular multi-blockchain ecosystem in the world.

How we work

We have team members working worldwide, from North America and Europe to the Middle East and Asia. We leverage agile methodologies to move quickly and stay focused. Communication is vital to us, and we rely heavily on Slack, Google Workspace, Asana, Notion, and GitHub to help us stay in sync. All the technology we build is free and open source.

This role is a full-time remote position, and you’re free to work from anywhere. However, most team meetings occur between 8 am and 12 pm Pacific Time (UTC-8/-7). If you’re applying from a location where these hours are outside your usual working hours, we would expect you to adapt to attend our meetings.

About the position

Tendermint is seeking a talented and motivated Head of User Acquisition to take ownership of our growth initiatives. Those initiatives will primarily concern our portal for cross-chain DeFi, Emeris, that is already launched in beta as a web app, and to be available soon as a browser extension and a mobile app. This is a strategic position where the Head of User Acquisition will report directly to the VP of Growth.

The right candidate’s skills do not start and end at pure user acquisition. You will work closely with the Marketing and Product teams and coordinate initiatives to boost brand awareness and retention for Emeris.

What you will be doing:

Building and leading a high-performing team to create and implement strategic growth initiatives across various channels including performance marketing, social media growth, CRM, and product.
Using data and analytics for decision-making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth.
Managing the user acquisition budget to drive sustainable bottom-line growth, with the goal to reach 1M MAU within the next 12 months.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation, and nurturing, as well as quick wins to achieve targets.
Developing a deep familiarity with our product and the technology behind it, and ensuring that our users understand functionalities and use them to their full potential.
Defining, measuring, and reporting the performance of growth actions, and assessing them against ROI and KPI goals

What we expect

5 years of experience in growth/user acquisition for mass-market products, in a fast-paced environment, like fintech or crypto.
Recent experience using ad platforms such as Google Ads, Twitter Ads, and Facebook Business Suite.
Extensive experience in DeFi with knowledge of the key DeFi players.
Analytic skills: You love analyzing your actions to make data-driven decisions.
Mindset: You have an entrepreneurial mindset, you like challenges, you welcome feedback, and you are willing to get better every day to reach excellence.
Ability to take initiative and work independently.
Great written/verbal communication.

What we offer

The opportunity to be part of building the future of the Internet
Flexible work schedule
Excellent benefits like educational budget, fitness, and wellbeing spend
Flexible PTO
Healthcare, Dental, and Vision insurance 100% covered for employees in the US
401K Match in the US
Competitive salary, including equity.